Why is Keyword Stuffing Bad?


Megan Marrs

From 'The Dangers of Keyword Stuffing' -- "Does keyword stuffing work? It depends on who you ask. It does tend to have some positive short-term effects, but it’s playing with fire and rarely is beneficial in the long run. Google will penalize your site if they catch you stuffing the keyword turkey. Your page could be demoted in rankings, or even removed all together!"

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Here is another terrible practice I see all too often in the cheap small business websites. Many unethical web designers will fool you into thinking you have a great website by showing you a great Google ranking after they complete your site. The truth is, your content ends up being relatively weak. The ranking is due to a black hat SEO technique that is banned by Google...keyword stuffing.

Megan clearly explains what keyword stuffing is, why Google disapproves, and the consequences of getting caught. Megan's article goes further and provides small businesses great advice on how to avoid this tactic and create great content, the right way.

Another way to avoid this is to have VirtuOps help you with your content. We provide copy and content services that will not only make your website look great, but we will ensure that you get the best keywords integrated into your site in a responsible way.

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